Plant tours provide insight into a business's facilities and activities, creating a multi-sensory experience for participants. These tours help consumers connect with the brand and understand its operations, products, and history, making them valuable for marketing strategies. Onsite visits offer a real-time view of a firm's performance, serving as a useful alternative to potentially outdated written reports. The following agricultural tours are based in the São Paulo region of Brazil and are led by senior directors.
Fazenda Da Toca
A property located in Itirapina. Toca focuses on the large scale organic production of grains, organic eggs, organic milk and agroforestry products through sustainable practices. Inspired by nature, Toca centers much of their efforts towards research and development for agroforestry systems. This tour helped give insight to this as we discovered crop rotational techniques, regenerative initiatives and other streamlined processes. The experience allowed me to appreciate the value of commitment and patience. That every task whether big or small needs to starts somewhere and we should give care to this to reap the results we want.
Pedra Agroindustrial
Sugar, ethanol and energy production make up the trade of Petra Agroindustrial based in Serrana. As a large organisation serving its customers in Brazil, the company have strong commitments for the environment and with helping to contribute to social development. We learn more about the exciting social initiatives in place during the briefing. The onsite tour involved visits across different operational units. This included grain processing factories, storage warehouses and the control tower. Suited with hazard gear and a protective face mask sure helped us feel the part. The visit offered a good opportunity for me to built useful connections and network with individuals in the company.
Cooxupé
A coffee-growing cooperative located in Guaxupé embodying 14,000+ members who work to delivered across 200 domestic municipalities in Brazil. Cooxupé boasts a diversified portfolio including geoprocessing, feed factories and corn production. The spokesperson stressed the company's future commitments towards diversifying its portfolio through achieving certification for its in-house specialties. This is something we were able to discover during the tour as we made a stop to the classification laboratory. Here we participated in taste testing unroasted coffee for quality control - quite an amusing experience. This opportunity got me thinking about the number of production stages that might be involved before a product is viable for commercial distribution.
So... What's going on in current time?
Pedra Agroindustrial
Sugar, ethanol and energy production make up the trade of Petra Agroindustrial based in Serrana. As a large organisation serving its customers in Brazil, the company have strong commitments for the environment and with helping to contribute to social development. We learn more about the exciting social initiatives in place during the briefing. The onsite tour involved visits across different operational units. This included grain processing factories, storage warehouses and the control tower. Suited with hazard gear and a protective face mask sure helped us feel the part. The visit offered a good opportunity for me to built useful connections and network with individuals in the company.
Cooxupé
A coffee-growing cooperative located in Guaxupé embodying 14,000+ members who work to delivered across 200 domestic municipalities in Brazil. Cooxupé boasts a diversified portfolio including geoprocessing, feed factories and corn production. The spokesperson stressed the company's future commitments towards diversifying its portfolio through achieving certification for its in-house specialties. This is something we were able to discover during the tour as we made a stop to the classification laboratory. Here we participated in taste testing unroasted coffee for quality control - quite an amusing experience. This opportunity got me thinking about the number of production stages that might be involved before a product is viable for commercial distribution.
So... What's going on in current time?
The rise of technologies like drones, IoT devices, and AI analytics is transforming agriculture. These tools enable farmers to monitor crop health, optimize inputs, and enhance yields through data-driven decision-making. In response to global disruptions, there is also a growing emphasis on strengthening supply chain resilience. This involves local sourcing, direct-to-consumer models, and improved logistics solutions. As a result, the demands of consumers and the environment will continue to evolve.
Resources
(Article) The Brazilian Agribusiness
Over the last decade, agribusiness has been the fastest-growing sector in Brazil. It encompasses biofuels and contributes to 27% of the country’s GDP. Additionally, it accounts for at least 37% of Brazilian exports.
(Article) Agriculture industry in Brazil – statistics & facts
Statista report on the Brazilian Agricultural industry. Brazil’s thriving agricultural sector is a testament to its vast land area and abundant natural resources. The continued growth in GDP highlights the sector’s significance in the Brazilian economy.
(Paper) Brazil’s Agricultural Modernization and Embrapa
This chapter from The Oxford Handbook of the Brazilian Economy discusses how Brazilian agriculture reinvented itself by adopting a science-based approach. Embrapa, the research arm of the Brazilian Ministry of Agriculture, played a key role in this process.
Last updated: 29/10/2024
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7 comments:
Wow, your blog was very informative! Wonderful blog! Keep up the good work!👍
Awesome, I like this article on coffee it's informative and useful. Thanks keep up the good work.
Good to know that Brazil is conducting agriculture tours inorder to boost the agro tourism in the country. This will help in increasing the economy and growth. The tourists can gain knowledge from these agro tours.
Beautiful Blog and nice article 👍
Great blog! Thank you for sharing! A lot of good information
More precisely in India, many professionals quitting job and moving to farming business.
One should know how important agriculture is, and thanks for writing this it makes one understand it.
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